Web design and brand identity for the architecture firm, CarbonShack, through Kilter.

CarbonShack focuses on green design, integrating low impact materials, and organic aesthetics to reduce the environmental footprint of residential buildings.

With their website, CarbonShack was not only looking for a portfolio site to showcase their work, but also a site that would be educational and help users understand how they could reduce their carbon footprint.

Our goal was to implement a website that would equally shine light on both their work and educating others. During the research phase, we looked into effective ways of presenting multiple thoughts and ideas. We concluded that a split screen functionality would achieve this objective.

To implement this system, we designed a template where one side would provide data tools, such as embodied energy calculators, and complemented by a showcasing of various projects on the other side. Therefore, the meticulous data was stabilized by the bright offerings from CarbonShack.

CarbonShack’s incorporation of biological and natural elements into their interior decorating was visually translated to inform the branding identity.


October 2018—January 2018